Global Team,
Global Solution
We're a team of data scientists, engineers, designers, and creatives who are making it easier for apparel companies to connect customers with apparel they'll love and keep. Our team members come from all around the world, creating a global collective of passionate problem solvers within Fit Analytics.
We're a team of data scientists, engineers, designers, and creatives who are making it easier for apparel companies to connect customers with apparel they'll love and keep. Our team members come from all around the world, creating a global collective of passionate problem solvers within Fit Analytics.
Global Team, Global Solution
We're a team of data scientists, engineers, designers, and creatives who are making it easier for apparel companies to connect customers with apparel they'll love and keep. Our team members come from all around the world, creating a global collective of passionate problem solvers within Fit Analytics.
Global Team,
Global Solution
We're a team of data scientists, engineers, designers, and creatives who are making it easier for apparel companies to connect customers with apparel they'll love and keep. Our team members come from all around the world, creating a global collective of passionate problem solvers within Fit Analytics.
Creative Solutions
With a Data Foundation
Data is at the heart of creating powerful e-commerce experiences - our success is using that data in creative ways to drive impact for our retail customers and their shoppers. We think shopping can be fun, personal, and effortless when supported by technologies that are tested and proven to deliver positive results. Our machine learning approach is qualified with user, conceptual testing and has been validated with numerous client case studies.
Creative Solutions
With a Data Foundation
Data is at the heart of creating powerful e-commerce experiences - our success is using that data in creative ways to drive impact for our retail customers and their shoppers. We think shopping can be fun, personal, and effortless when supported by technologies that are tested and proven to deliver positive results. Our machine learning approach is qualified with user, conceptual testing and has been validated with numerous client case studies.
Creative Solutions
With a Data Foundation
Data is at the heart of creating powerful e-commerce experiences - our success is using that data in creative ways to drive impact for our retail customers and their shoppers. We think shopping can be fun, personal, and effortless when supported by technologies that are tested and proven to deliver positive results. Our machine learning approach is qualified with user, conceptual testing and has been validated with numerous client case studies.
Creative Solutions With
a Data Foundation
Data is at the heart of creating powerful e-commerce experiences - our success is using that data in creative ways to drive impact for our retail customers and their shoppers. We think shopping can be fun, personal, and effortless when supported by technologies that are tested and proven to deliver positive results. Our machine learning approach is qualified with user, conceptual testing and has been validated with numerous client case studies.
Fit Analytics At A Glance
Fit Analytics
At A Glance
Fit Analytics At A Glance
Fit Analytics At A Glance
The First Leader in Sizing Tech
We've driven progress and set standards in apparel sizing technology since 2010 with innovative, scalable solutions.
Truly International Presence
We're headquartered in Berlin with an office in Chicago, IL, USA, and have partner retailers across all major continents.
Dedicated to Data
World’s largest apparel retail dataset based on more than 1 billion monthly recommendations and over 19,000 brands.
Global Apparel Expertise
Our team of international apparel experts has developed technology to represent the global industry.
Internationally Recognized Value
Many of the largest apparel companies in the industry recognize the undeniably positive impact we have on their e-commerce business and shopper experience.
Commitment to the Power of Technology
Developing innovative, revenue-driving technologies to benefit the world from day one.
History Timeline
Fit Analytics
At A Glance
History Timeline
History Timeline
2024
Return as Fit Analytics Innovation GmbH
Reestablished as independent business entity Fit Analytics Innovation GmbH after dissolution of ARES
2022
Snap AR Enterprise
Became the flagship offering for Snap AR Enterprise Services (ARES)
2021
Snap acquired Fit Analytics
Fit Analytics joins Snap, Inc.
2018
Opened Chicago office
Moved primary US operations to Chicago, USA
2016
Opened San Francisco office
Establish local presence in North America
2015
Fit Analytics started broadly commercializing
Pivoted away from body scanning and webcam solution, started with clothing fit recommendations
2014
Launched Fit Finder
Switched to a machine learning approach to future-proof our technology while making it easier to use for the shopper
2014
Changed company name to Fit Analytics
Represented the shift to machine learning and signaled our analytics-based product expansion
2013
Began offering size + fit recommendations
Pivoted away from body scanning and webcam solution, started with clothing fit recommendations
2012
Signed first major partner, The North Face
Created an award-winning body scanning solution
2010
UPcload founded
Created an award-winning body scanning solution
Where We Began
Where We Began
Where We Began
Uncertainty around apparel size and fit is a huge source of friction for online shoppers, leading to fewer conversions and higher return rates. This undermines shopper confidence in brands, and hurts retailer profits. With roots in Germany, where the average return rate for online retail can exceed 60%, we knew about the severity of the fit and size problem from the beginning.
Our initial solution used a webcam-based body modeling technology which allowed users to create a personalized fit profile using a CD as a dimensional reference object. The technology itself was strong, but over time we noticed that it was too complicated to ensure high user engagement.
Uncertainty around apparel size and fit is a huge source of friction for online shoppers, leading to fewer conversions and higher return rates. This undermines shopper confidence in brands, and hurts retailer profits. With roots in Germany, where the average return rate for online retail can exceed 60%, we knew about the severity of the fit and size problem from the beginning.
Our initial solution used a webcam-based body modeling technology which allowed users to create a personalized fit profile using a CD as a dimensional reference object. The technology itself was strong, but over time we noticed that it was too complicated to ensure high user engagement.
This realization inspired the shift to machine learning technology, fueling our flagship Fit Finder product and the underlying Fit Analytics data platform. As our algorithms began generating accurate size recommendations, many retailers saw the immense value in our technology and integrated Fit Finder to solve sizing related issues for shoppers.
This realization inspired the shift to machine learning technology, fueling our flagship Fit Finder product and the underlying Fit Analytics data platform. As our algorithms began generating accurate size recommendations, many retailers saw the immense value in our technology and integrated Fit Finder to solve sizing related issues for shoppers.
14
Years as leaders in sizing technology
14
Years as leaders in sizing technology
14
Years as leaders in sizing technology
14
Years as leaders in sizing technology
231
Countries and regions using our technology
231
Countries and regions using our technology
231
Countries and regions using our technology
231
Countries and regions using our technology
20
Nationalities within our teams
20
Nationalities within our teams
20
Nationalities within our teams
20
Nationalities within our teams
100%
Of our employees are multilingual
100%
Fit Finder share of purchases, top 15 shops
100%
Of our employees are multilingual
100%
Fit Finder share of purchases, top 15 shops
Get in touch to learn how Fit Analytics can support your business needs with size and personalization technologies.
Let’s Talk
Our Solutions
Get in touch to learn how Fit Analytics can support your business needs with size and personalization technologies.
Let’s Talk
Our Solutions
Get in touch to learn how Fit Analytics can support your business needs with size and personalization technologies.
Let’s Talk
Our Solutions
Get in touch to learn how Fit Analytics can support your business needs with size and personalization technologies.
Let’s Talk
Our Solutions