AI SHOPPING ASSISTANT
Guide shoppers from first browse to add-to-cart
When a shopper hesitates, the AI Shopping Assistant responds with what they need in that moment – whether that’s surfacing the right style, narrowing down options, or a clear fit recommendation. Each interaction moves the decision forwards, so shoppers are less likely to circle back or leave empty-handed.
Why retailers choose it
Increase conversions by resolving hesitation in the moment
Reduce returns with recommendations grounded in real fit and purchase behavior
The AI Shopping Assistant fits into your storefront, works with your existing catalog, and can be deployed across key touchpoints – without major changes to your setup.
Platform-agnostic
Works across out-of-the-box e-commerce platforms and fully custom storefronts.
Guided onboarding, minimal setup
Get started quickly with support from our team throughout implementation.
Embedded where your customers are
Deploy the agent where shoppers need it most, without disrupting the wider experience.
For teams that want more control, the API supports deeper customization and more bespoke implementations.
Guide shoppers past hesitation – and toward choices they keep.
What is Fit Analytics' AI Shopping Assistant?
The AI Shopping Assistant is a conversational tool for fashion retailers that guides shoppers from discovery to add-to-cart, combining style with accurate fit. It launched in 2026.
What can the AI Shopping Assistant do beyond size recommendations?
The assistant helps shoppers decide what to buy and which size to choose. It suggests relevant products, narrows down options based on their preferences, answers questions about materials, cut and care, and gives a size recommendation grounded in real purchase and return data.
Can the AI Shopping Assistant help with products it can't size, like accessories or equipment?
Yes. The Assistant works across your full catalogue, including accessories and equipment. It can find products, answer questions about them, and help shoppers discover what they're looking for.
How is the AI Shopping Assistant different from a chatbot?
Most shopping chatbots generate responses from catalogue descriptions and scripted rules. The AI Shopping Assistant is grounded in real purchase and return data, so it knows how products fit from what shoppers buy and keep. It can guide both discovery and size decisions, with recommendations designed to reduce returns.
Can the AI Shopping Assistant work alongside our existing chatbot or agent?
Yes. Fit Analytics can complement an existing assistant, adding fit intelligence to the discovery experience you already have. Your current tooling stays in place.
